Monthly Archives: October 2010

Environmentally friendly Pop

Environmentally friendly pop by Mark Ronson…or when riding your bike in London makes you green and sexy! Video to Mark Ronson’s single ‘The Bike Song’, from the album ‘Record Collection’.   Also heard in the last TFL ad, “revealing the joys of cycling in London.” http://www.tfl.gov.uk/cycling Posted by Caroline Martinot

Accountability & Guns

Adrian Henriques, Professor of Accountability and CSR, Middlesex University (www.henriques.info) My favourite anecdote of accountability took place about 10 years ago. At a meeting to discuss the then emerging idea of sustainability and ethics with the Chair of a major UK plc together with an ex-CEO of the company, the ex-CEO said this: “When I … Read more…

Is it business as usual for Chile, or is it time for green business?

By Marcelo Mena, MS, PhD and Alex Godoy-Faúndez, Dr. Centro de Investigación para la Sustentabilidad, Facultad de Ecología y Recursos Naturales, Universidad Andrés Bello “Chile is in the midst of an energy crisis.” This is a phrase that is used to start an entrenched discussion on what our energy policy should be. This is a … Read more…

‘Green’ Apps

Green Apps

“For sustainable development to be effective and efficient, it must harness the institutions and tools of the information society”, Tony Vetter, Project Officer, Knowledge Communications, October 14th 2008. Indeed, anyone would agree that information and communication technologies have nowadays become the most important element in people’s lives. They accompany us since the moment we wake … Read more…

The Fall and Rise of CSR: Three Curses of CSR 1.0 and Five Principles of CSR 2.0

By Wayne Visser, Founder and Director of the think-tank CSR International http://www.csrinternational.org/ Despite its seemingly impressive steady march of progress in the past decades, CSR has failed. Furthermore, we are witnessing the demise of CSR, which will continue until its natural death, unless it is reborn and rejuvenated.CSR has undoubtedly had many positive impacts, for … Read more…

Fear of Loss

Fear of Loss

During the infancy of the Internet Age, several years before the launch of iTunes, a young British entrepreneur had the idea to create an online music download store. The concept was simple; create a virtual store, hosted on the web that enabled music lovers worldwide to order the latest releases at the click of a … Read more…

Developing a green standpoint: Consumerism and Communication in India

Developing a green standpoint: Consumerism and Communication in India

Copenhagen, the much touted and criticised climate gathering of 2010, demonstrated the green standpoint of most nations. In particular, it was an eye opener to the increased green importance levied in India and China. As a developing nation, India has much at stake in the current sustainability paradigm. The global focus on resource depletion has … Read more…

Third Sector Comms & Charitywash

Direct mail, radio ads, posters, newsletters, TV commercials etc… We are constantly exposed to and targeted by the communications strategies from third sector organisations. Charities, social enterprises, voluntary organisations, not-for profit organisations and NGO’s have long been pioneers in producing groundbreaking and engaging campaigns that raise awareness around environmental and social issues. They often use … Read more…