Nissan Motor Company

Nissan Motor Company

Nissan Motor Co., Ltd., Japan’s second-largest automotive company, is headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance.

Operating with more than 248,000 employees globally, Nissan provided customers with more than 4.8 million vehicles in 2011, generating revenue of 9.4 trillion yen ($118.95 billion US). With a strong commitment to developing exciting and innovative products for all, Nissan delivers a comprehensive range of 64 models under the Nissan and Infiniti brands.

Julian Hanford Photographer: INTERNATIONAL GREEN AWARDS 2012 &emdash; IMG_8559ret

The Nissan LEAF at the 2012 International Green Awards gala ceremony at Battersea Power Station

A pioneer in zero-emission mobility, Nissan made history with the introduction of the Nissan LEAF, the first affordable, mass-market, pure-electric vehicle and winner of numerous international accolades, including the prestigious 2011-2012 Car of the Year Japan and 2011 World Car of the Year awards.  The Nissan LEAF was the first 100% electric car to win European Car of the Year in 2011.

In October 2011, Nissan Motor Co., Ltd. announced its new six-year environmental plan, Nissan Green Program 2016 (NGP 2016). This plan will focus on three areas: reduction of carbon footprint, a shift to renewable energy and an increase in the diversity of resources used by Nissan.

Nissan Green Program 2016 is the company’s third environmental mid-term plan which aims to deliver the following by the end of fiscal year 2016:

  • No.1 in Zero-Emission Vehicles: cumulative sales of 1.5 million units of zero-emission vehicles by 2016 across the Renault-Nissan Alliance. On behalf of the Alliance, Nissan will lead the development of an all-new fuel cell electric vehicle (FCEV) together with strategic partner, Daimler.
  • Leading Fuel Efficiency: 35% fuel economy improvement compared with 2005 on a corporate average by launching products delivering class-leading fuel efficiency across a wide range of segments in Japan, China, Europe and the United States such as:
    • An all-new front-wheel drive hybrid model
    • An all-new plug-in hybrid model based on Nissan’s unique technology
    • Introducing a next-generation continuously variable transmission (CVT) and reach 20 million units of cumulative CVT production since Nissan’s first launch in 1992
  • Leading low corporate carbon footprint : Reduce CO2 emissions corresponding to corporate activities by 20% per vehicle compared with 2005 through:
    • Widening the scope of measurable objectives, including logistics, offices, and dealerships in addition to production sites
    • Introduction of renewable energy sources for manufacturing and related facilities

NGP2016 represents the pillar of sustainability in Nissan’s Blue Citizenship, the company’s strategic platform covering the area of corporate social responsibility. Blue Citizenship focuses on three areas: Sustainability, Mobility and Community.